PO ATHLETIC SKINCARE
Client
PO ATHLETIC SKINCARE
Services
Branding / Print Collateral / Packaging
Brand New Branding
Challenge
Create a brand identity that embodies the brand's values and resonates with the target audience of athletes. Po Athletic's brand identity to reflect the brand values that feels athletic and energetic, reflecting the active lifestyle of its target audience.
Goal
The goal is to create a memorable and recognizable brand that resonates with athletes and establishes Po Athletic as a leader in the athletic skin and body care market.
Solution
The use of bold, vibrant colors and a strong, legible typography creates a visually appealing and energetic brand identity. The visual imagery reflect sthe active lifestyle of athletes with dynamic poses to capture the energy and excitement of athletic pursuits.
